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What We Do

Tools for educator professional learning

AI Coach

Every teacher can unlock their own full potential with the breakthrough AI-powered coaching process. The AI Coach platform guides teachers through self-observation, goal setting, and action planning for their classrooms.

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Video Coaching

A full-featured video learning platform for observation, coaching, and collaboration. Perfect for teacher induction, peer observation, PLCs, micro-credentials, and more.

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Video Library

Strengthen shared professional vision with videos featuring your own teachers and students. Easily scale best-practices across classrooms and schools with on-demand video examples tagged to your standards.

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A coach for every teacher

It’s possible for every teacher to access a private instructional coach. AI Coach by Edthena adjusts to each teacher’s needs and offers targeted advice to drive self-improvement.

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Coaching backed by data

Coaching and feedback only matter if teachers make and sustain changes in their classrooms. Edthena helps you see and measure the impact of professional learning on teacher growth.

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Share professional vision

Speed adoption of new curriculum and increase implementation of prioritized pedagogy with a library of video examples. Showcase your district’s teachers and help align on high-impact practices.

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Access curated content

AI Coach by Edthena is trained by experienced instructional coaches and aligned to important professional skills. Teachers identify their priorities, and the platform delivers customized support.

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Security is our priority

Teachers choose who has access to their videos, which stay within our secure platform. Edthena is FERPA-compliant and known for industry-leading security.

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Trusted by teachers nationwide

Edthena helps teachers access the highest-quality professional development while saving time for teachers, coaches and admins. Higher quality professional learning in shorter timeframes translates to faster impact on student learning.

  • District Administration Top Product award winner Edthena
  • SIIA CODiE Award Winner Edthena
  • Tech&Learning Awards of Excellence Winner Edthena
  • edTech Digest Cool Tool Award Winner Edthena
  • edSurge Judges Choice Award Winner Edthena
  • Edthena is an approved edTPA Platform Provider
I've been waiting more than two decades for a technology platform to deliver on the full promise of how video can be used for teacher learning.Deborah Ball
Director of TeachingWorks
With Edthena, it's a one-stop shop. Everything is embedded in the tool.Delrose
Instructional Coach

We literally wrote the book on video professional learning

This playbook draws from researcher and practitioner advice to offer 12 video-based strategies that readers can implement in their own context for facilitating professional development.

"Evidence of Practice clearly shows how video in observation and coaching can further strengthen our teaching practice. It belongs on the shelf of all administrators, coaches, and leadership teams—no matter your current level of expertise in the use of video for professional development."Elena Aguilar, Author of Art of Coaching

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I’d love to work at Edthena

If you’re passionate about making a difference for educators, you might be a great fit for our team.


About Our Culture

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Our Insights

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Working on Questioning Techniques? Why You Should Use Open AND Closed Questions

If you use questioning techniques during coaching conversations with teachers, check out these insights from expert Jim Knight, including which types of questions to ask and when.

Building Trust is the First Step When Coaching Instructional Coaches

Video coaching is effective for instructional coaches’ professional development. When there is a foundation of trust in PD, more meaningful learning can take place. Check out these key trust-building tips.

What We’re Reading: 3 Resources for Supporting Teachers and Reducing Burnout

We’ve rounded up the most helpful recent resources for supporting teachers, whether you’re a school leader addressing teacher burnout or a veteran educator helping the new teacher down the hall.