What is VC3?
VC3 is Edthena's video coaching platform for classroom observation, coaching, and collaboration. Teachers and coaches record or upload lessons, then mark key moments, exchange time-stamped feedback, and track growth over time. Built-in analysis shows the student-to-teacher talk-time balance and surfaces AI-generated guiding questions, so observation becomes focused coaching instead of a one-time evaluation.
How video coaching with VC3 works
01 Record
Teachers record their lessons using any device, no apps required.
02 Share
Teachers upload video and securely share to their coach or PLC.
03 Collaborate
Colleagues add timestamped comments to help teachers improve instruction.
Facilitate instructional coaching
Create cycles of learning, timeframes for collaboration, and more
Improve instruction
Help teachers share experience and insights with colleagues
Connect and learn anytime, anywhere
Support educators and strengthen instruction wherever the day takes your team
Jumpstart collaboration
Auto-generated insights power analysis, reflection, and collaboration
Enhance collaboration and dive deeper into instructional practice
Enhance productivity
Quickly share knowledge and insights to drive meaningful impact
Tailor coaching
Anchor video comments to custom frameworks and skills
Reliably record and securely share video
Upload from any platform or device, no apps or installs needed
Gates Foundation METx video library
Access more than 2,100 classroom examples to kickstart learning
Video coaching puts teachers in the driver's seat of their professional learning
Hear how school leaders are using Edthena Video Coaching to give teachers ownership over their own growth and development.
Professional Development Coordinator
Instructional Technology Supervisor
Frequently Asked Questions
Are the videos uploaded to VC3 secure and private?
Yes. When teachers upload videos to VC3, they’re protected by single-sign-on security and are set as private. Teachers control sharing settings and decide who to share the video with..
In addition, all of Edthena's tools are FERPA-compliant.
What’s the difference between VC3 and AI Coach?
VC3 is geared towards collaborative video-based coaching. This process involves coaches and colleagues working in concert to perform an observation.
AI Coach is designed for self-guided, on-demand coaching cycles. It allows districts to amplify their coaching capacity and provide teacher support between in-person coaching sessions.
Do you offer training for VC3?
Yes, we offer standard onboarding and training for VC3. We also include additional free resources and webinars.
Custom training can be developed to match your school’s needs and goals.
What is the use of video coaching?
One of the most impactful ways to improve instructional practice is to allow teachers to collaborate with their colleagues. The VC3 video coaching platform allows coaches and educators to collaborate effectively and efficiently to improve student learning.
In addition, video coaching eliminates scheduling constraints and allows teachers to connect with their colleagues across geographic barriers.
How much does VC3 cost?
Most schools can adopt VC3 for about $5,000 per year per building.
Additionally, our tools qualify for various state and federal funding programs, including Title I, Title II, and IDEA. If you need detailed information or assistance in aligning your funding requests, feel free to reach out to us.
We literally wrote the book on video coaching
Our Insights
TeachFX Alternative: When Talk-Time Data Is Not Enough
A direct comparison of TeachFX and Edthena’s AI Coach for K-12 districts. TeachFX analyzes audio talk-time; AI Coach turns classroom video into an ongoing coaching conversation.
What Your PLCs Should Actually Be Working On
The most effective PLC meetings share one quality: the team works on something specific enough to force an instructional decision. The research on effective PLCs points in a specific direction: the topics that change instruction connect collaborative analysis to individual classroom action.
AI Coach or VC3? How to Choose the Right Edthena Solution for Your School
AI Coach and VC3 both help teachers grow, but they fit different needs. Here is how to choose the right Edthena solution for your school, and when to use both.
